Thursday, August 7, 2008

Generation Ageless

In the late 1960s, Yankelovich Inc. first coined the phrase "baby boomer," and in a book published last year (that I'm only now getting around to reading) they've presented several distinct categories that we fall into. Ready? Here they are: Straight Arrows, Due Diligents, Maximizers, Sideliners, Dis/Contenteds, Re-Activists
Well, I can eliminate several right off the top. How about you? 
Claiming "fresh, original data...they provide new insights into the world's most talked about generation." Generation Ageless is available from Harper Collins. Here's the link. 
And, if you're needing some nifty glasses to read the book with ease, try this site: boomereyeware.com

No comments: