Eons and Eons

In an article at smallbiztrends.com called "Reaching Baby Boomers on the Internet," writer Mark J. Miller led me to the eons.com site which is so very cool. Miller shares this information:

"One Boomer-focused site already is leveraging social networking and Web 2.0 technologies. EONS, launched in the summer of 2006 by Monster.com founder Jeff Taylor, is the largest website launch to date that specifically targets the 50+ market. The site's traffic recently topped 500,000 unique visitors per month, and is challenging AARP to be the highest-traffic site for 50+ Americans."

Nice to see a Web 2.0 that boomers are gravitating to though I don't see any indication of much substance available. But that's okay! because there are plenty of great portals for that (have I mentioned salon.com lately?) and it's good to see boomers honing their internet skills and getting "out of the house." 

All-in-all it's a fairly appealing site with all the usuals; "real age" calculators, Goggle ads, online singles invitations and sudoku (a "classic" version in this case), a Tom Hanks trivia quiz and so forth. There appears to be some beautiful photography, member blogs and video, and the like. Groups so far include all the typical categories, health, travel, money etc., with the option to join the ones of your choice once you register (for free).